Jordan has already set an hourly rate floor of $95/hr using a rate calculator (no need to re-derive it here). A client comes back with a fixed project offer of $3,200 for a content strategy engagement Jordan estimates at 40 hours. The three inputs go into the calculator:
- Hourly rate: $95
- Estimated hours: 40
- Client's fixed project price: $3,200
Step 1: Hourly package total. $95 × 40 = $3,800. That is what Jordan would earn billing the same scope at the stated hourly rate.
Step 2: Effective hourly from project. $3,200 / 40 = $80.00/hr. The fixed price pays $80.00 per hour of estimated work, $15 less per hour than Jordan's floor.
Step 3: Dollar delta. $3,200 − $3,800 = −$600. The project price is $600 short of the hourly total. The client's offer underprices this scope at Jordan's rate.
Step 4: Break-even hours. $3,200 / $95 = 33.68 hours. The fixed fee only beats hourly billing if Jordan completes the project in fewer than 33.68 hours. At the 40-hour estimate, the fixed price is already in the red by $600.
Verdict: Hourly wins. The $3,200 offer is $600 below the $3,800 hourly total for the estimated scope. Jordan would need to finish in under 33.68 hours for the fixed price to be the better deal.
If Jordan adds 4 hours of unpaid discovery calls to the advanced inputs, total hours become 44 and effective hourly drops to $72.73/hr, widening the gap against the hourly floor.
25% overrun sensitivity. If the project runs 25% over estimate, Jordan ends up working 50 hours instead of 40. The revised effective hourly becomes $3,200 / 50 = $64.00/hr, a $16/hr penalty from scope creep alone, and now $31 below the floor rate. The break-even question gets sharper: Jordan needed to finish in 33.68 hours but is now at 50.
At $95/hr, a counter-offer of $3,800 (the hourly package total) would restore dollar parity. An offer of $4,750 would cover the 50-hour overrun scenario at the full rate.